Based on science and experience, the World Health Organization has identified six cost-effective solutions that have been proven to reduce tobacco use and that every nation must act urgently to implement, including protecting everyone from secondhand smoke and enacting and enforcing comprehensive bans on tobacco advertising, sponsorship and promotion.
Given the proven success of these interventions, the tobacco industry actively fights the passage and implementation of strong tobacco control legislation in order to protect its profits. Tobacco companies interfere with the legislative process in countries where they operate by creating allies and leveraging their influence among policy making and regulatory bodies.
Tactics used by the tobacco industry include:
- Direct lobbying of decision makers
- Political funding
- Drafting bills and submitting comments on drafted legislation
- Participating on committees
- Providing political donations, gifts, trips and perks